I am no stranger to using rap in an advert selling financial services in a “dad-trying-to-be-down-with-the-kids” kind of way. (Evidence for this can be found in chapter 25 of Sad Men.) But I have never stooped as low as the Halifax did in 2010, when they showed a couple of call centre drones suddenly bursting into their face-palming version of Vanilla Ice’s “Ice, Ice, Baby.” Vanilla Ice!
And that is why I am awarding the Halifax the inaugural Sad Men Worst Ad of the Week Award.
If you have an advert you wish to nominate, from the either the past or present, just let me know. Submit a comment or email email@example.com.