In the Sad Men eBook, you don’t just get to read about some of the great ads – you get to watch them as well. As you can see below, the words “Don’t forget my fruit gums, Mum” are in a kind of purplish colour (my technical people tell me that this is called a hyperlink). Click on it, and you’ll be taken to watch the advert. And it’s not just the fruit gums one; there are around fifty others scattered throughout the book. Reading Sad Men on your iPad or tablet is a total multimedia, interactive, multi-sensory-immersive experience, a bit like watching Gravity in 3D, only better.
The Sad Men eBook is out tomorrow. You can click here to get one.